Everybody wants to be a winner. One way to get there is to follow the leaders.
In networking, big cloud companies like Google and Facebook are at the top of their game. They run giant data centers, continually launch and modify large-scale applications, and don’t seem to be bound to big system vendors.
Many ordinary enterprises would love what the internet heavyweights have: standardized networks that can support any application without administrators having to configure a lot of proprietary hardware.
Conveniently, some of those cutting-edge companies offer parts of their technology to others through open-source specifications. But there are limits to how well a company in the insurance or machine-tool business can emulate world-changing tech giants. It turns out no one can just become Google, at least not overnight.